If you sell on Amazon, there's no getting around the image guidelines. Understanding them gives you a real edge.
The Main Image
The main image must show the product on pure white (RGB 255,255,255), with no props, text, or logos. The product should fill at least 85% of the image area.
Technical Requirements
- At least 1600 px on the longest side to enable the zoom function
- JPEG, TIFF, or PNG format
- Realistic colours, professional lighting
Secondary Images & A+ Content
On the remaining slots you can get creative: in-use shots, infographics, size comparisons. With A+ Content you turn the product description into a visual sales page – which demonstrably increases conversion.
Common Mistakes
A grey instead of white background, a product that's too small, watermarks – any of these can get your listing suspended. Professional product photography ensures your images stay compliant.